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The Communicating Causes Toolkit

7 free competitor analysis tools

Learn from your competitors and understand your sector.

5 essentials for successful cause communications

Audience, emotions, storytelling, values and asking for change

Innovative and successful charity and cause campaigns

Inspiring case studies of cause communication

Developing a communications strategy

Use these prompts as a template for your campaign communications strategy

How to plan campaign activity communications

Make sure you reach the right audience, tell the best story and achieve your goals

Tips for effective press releases

The issue not the organisation... the cut'n'paste top... news pegs and quotes...

10 tips for scannable webpages

Easily scanned web pages mean your content gets read, and your visitors return

Websites and textbooks

Useful charity and cause communications resources and guides

Developing a digital strategy

Use these prompts as your strategic online communications template

How to write successful webpages

Understand how users read and what search engines are looking for

Search engine optimisation made simple

An easy guide to SEO to get your pages high in search results

Using images for charities and cause campaigns

Tips on using photographs

Social media tips for charities and cause campaigns

6 tips, and links to resources
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