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Toolkit

7 free competitor analysis tools

Learn from your competitors and understand your sector.

Innovative and successful charity and cause campaigns

Inspiring case studies of cause communication

How to plan campaign activity communications

Make sure you reach the right audience, tell the best story and achieve your goals

10 tips for scannable webpages

Easily scanned web pages mean your content gets read, and your visitors return

Developing a digital strategy

Use these prompts as your strategic online communications template

Search engine optimisation made simple

An easy guide to SEO to get your pages high in search results

Social media tips for charities and cause campaigns

6 tips, and links to resources

5 essentials for successful cause communications

Audience, emotions, storytelling, values and asking for change

Developing a communications strategy

Use these prompts as a template for your campaign communications strategy

Tips for effective press releases

The issue not the organisation... the cut'n'paste top... news pegs and quotes...

Websites and textbooks

Useful charity and cause communications resources and guides

How to write successful webpages

Understand how users read and what search engines are looking for

Using images for charities and cause campaigns

Tips on using photographs

The Toolkit

5 essentials for successful cause communications

Innovative and successful charity and cause campaigns

Developing a communications strategy

How to plan campaign activity communications

Tips for effective press releases

Training and courses

How to think like a communications pro

Charity communications volunteering, internships, jobs and career resources

Communicating Causes at Cardiff University

Strategic communications

Student campaign projects

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